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Shop Journelle Loulou lingerie at Journelle

Journelle Collection

The Journelle Collection is our own line — designed in our New York studio, made in Italy, for the pieces our buyers and fitters knew a luxury intimates wardrobe was missing.

About the Journelle Collection

The Journelle Collection is our own line of intimate apparel — designed in our New York studio and, from now on, made in Italy. We started the Collection because our buyers and fitters knew exactly which pieces a luxury intimates wardrobe was missing, and the most direct way to fix it was to make those pieces ourselves.

The line covers everyday underwire bras, bralettes, panty cuts, slip dresses, robes, and matching sets. Cups are engineered for fit first — a slightly deeper volume than typical American brands, designed to hold weight from the band rather than concentrating it on straps. Materials lean toward natural fibres: fine cottons, silks, stretch and Leavers lace, soft mesh chosen for how they wear in over time rather than how they photograph.

From the fitting room: the Journelle Collection runs true to American sizing across most band-and-cup combinations. If you've sized up elsewhere because of side-spillage or overflow, your true size in the Collection often returns the better fit. We carry every Collection style in every Journelle boutique — bring in your usual size and we'll fit you across the line.

Journelle Collection

The Journelle Collection is our own line — designed in our New York studio, made in Italy, for the pieces our buyers and fitters knew a luxury intimates wardrobe was missing.

About the Journelle Collection

The Journelle Collection is our own line of intimate apparel — designed in our New York studio and, from now on, made in Italy. We started the Collection because our buyers and fitters knew exactly which pieces a luxury intimates wardrobe was missing, and the most direct way to fix it was to make those pieces ourselves.

The line covers everyday underwire bras, bralettes, panty cuts, slip dresses, robes, and matching sets. Cups are engineered for fit first — a slightly deeper volume than typical American brands, designed to hold weight from the band rather than concentrating it on straps. Materials lean toward natural fibres: fine cottons, silks, stretch and Leavers lace, soft mesh chosen for how they wear in over time rather than how they photograph.

From the fitting room: the Journelle Collection runs true to American sizing across most band-and-cup combinations. If you've sized up elsewhere because of side-spillage or overflow, your true size in the Collection often returns the better fit. We carry every Collection style in every Journelle boutique — bring in your usual size and we'll fit you across the line.

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621 products

Unscented Lingerie Wash 16oz in white - product shot | Journelle
Color
Sapna Hipster in pink - product shot | JournelleSapna Hipster in pink - front view | Journelle
Journelle
Sapna Hipster Sale price$48
Color
Sapna Hipster in brown - product shot | Journelle
Journelle
Sapna Hipster Sale price$48
Color
Sapna Hipster in red - product shot | JournelleSapna Hipster in red - front view | Journelle
Journelle
Sapna Hipster Sale price$48
Color
Top Rated Sapna Mens Jock Strap Thong in black - product shot | JournelleSapna Mens Jock Strap Thong in black - front view | Journelle
Color
Lexi Bikini in white - product shot | JournelleLexi Bikini in white - front view | Journelle
Journelle
Lexi Bikini Sale price$48
Color
Isabel Jolie Thong in black - product shot | JournelleIsabel Jolie Thong in black - front view | Journelle
Color
Romy Bikini in brown - product shot | JournelleRomy Bikini in brown - front view | Journelle
Journelle
Romy Bikini Sale price$48
Color
Top Rated Sapna Mens Thong in red - product shot | JournelleSapna Mens Thong in red - front view | Journelle
Color
New Color Romy Thong in green - product shot | JournelleRomy Thong in green - lifestyle | Journelle
Journelle
Romy Thong Sale price$44
Color
Top Rated Romy Thong in pink - product shot | JournelleRomy Thong in pink - front view | Journelle
Journelle
Romy Thong Sale price$44
Color
Alix Thong in black - product shot | JournelleAlix Thong in black - front view | Journelle
Journelle
Alix Thong Sale price$44
Color
Anais Jolie Hipster in black - product shot | JournelleAnais Jolie Hipster in black - front view | Journelle
Color
Sapna Mid-Rise Thong in white - product shot | JournelleSapna Mid-Rise Thong in white - lifestyle | Journelle
Color
Sapna Mid-Rise Thong in beige - product shot | JournelleSapna Mid-Rise Thong in beige - lifestyle | Journelle
Color
Alix Thong in beige - product shot | JournelleAlix Thong in beige - front view | Journelle
Journelle
Alix Thong Sale price$44
Color
Top Rated Anais Jolie Thong in black - product shot | JournelleAnais Jolie Thong in black - front view | Journelle
Color
Estelle Cotton Hipster in white - product shot | JournelleEstelle Cotton Hipster in white - front view | Journelle
Color
Allegra Jolie Hipster in beige - product shot | Journelle
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Estelle Cotton Hipster in beige - product shot | JournelleEstelle Cotton Hipster in beige - front view | Journelle
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Estelle Cotton Hipster in brown - product shot | JournelleEstelle Cotton Hipster in brown - front view | Journelle
Color
Victoire Jolie Hipster in brown - product shot | JournelleVictoire Jolie Hipster in brown - front view | Journelle
Color
Victoire Jolie Hipster in black - product shot | JournelleVictoire Jolie Hipster in black - front view | Journelle
Color
Allegra Jolie Hipster in white - product shot | JournelleAllegra Jolie Hipster in white - front view | Journelle
Color
Top Rated Sapna G-String in brown - product shot | JournelleSapna G-String in brown - front view | Journelle
Journelle
Sapna G-String Sale price$32
Color
Top Rated Sapna G-String in brown - product shot | JournelleSapna G-String in brown - front view | Journelle
Journelle
Sapna G-String Sale price$32
Color
Top Rated Sapna G-String in white - product shot | JournelleSapna G-String in white - front view | Journelle
Journelle
Sapna G-String Sale price$32
Color
Victoire Jolie Thong in blue - product shot | JournelleVictoire Jolie Thong in blue - front view | Journelle
Color
Top Rated Victoire Tous Les Jour Thong in brown - product shot | JournelleVictoire Tous Les Jour Thong in brown - front view | Journelle
Color
Estelle Cotton Thong in brown - product shot | JournelleEstelle Cotton Thong in brown - front view | Journelle
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Estelle Thong in brown - product shot | JournelleEstelle Thong in brown - front view | Journelle
Journelle
Estelle Thong Sale price$28
Color
Mae Thong in brown - product shot | Journelle
Journelle
Mae Thong Sale price$28
Color
Victoire Jolie Thong in pink - product shot | JournelleVictoire Jolie Thong in pink - front view | Journelle
Color
Victoire Jolie Thong in black - product shot | JournelleVictoire Jolie Thong in black - front view | Journelle
Color
Allegra Jolie Thong in white - product shot | JournelleAllegra Jolie Thong in white - front view | Journelle
Color
Linden Lingerie Wash 4oz in purple - product shot | Journelle
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Estelle Hipster 3 Pack in brown - product shot | Journelle
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Estelle Hipster 3 Pack in brown - product shot | Journelle
Color
Estelle Thong 3 Pack in brown - product shot | Journelle
Color
Estelle Cotton Hipster 3 Pack in brown - product shot | Journelle
Color
Estelle Cotton Thong 3 Pack in brown - product shot | Journelle
Color
Estelle Cotton Thong 3 Pack in brown - product shot | Journelle
Color
Estelle Thong 3 Pack in brown - product shot | Journelle
Color
Lace Plunge Bralette 2 Pack in beige - product shot | JournelleLace Plunge Bralette 2 Pack in beige - front view | Journelle
Color
Lace Plunge Bralette 2 Pack in black - product shot | JournelleLace Plunge Bralette 2 Pack in black - front view | Journelle
Color
Lace Plunge Bralette 2 Pack in beige - product shot | JournelleLace Plunge Bralette 2 Pack in beige - front view | Journelle
Color
Lace Plunge Bralette 2 Pack in black - product shot | JournelleLace Plunge Bralette 2 Pack in black - front view | Journelle
Color
Lace Plunge Bralette 2 Pack in black - product shot | JournelleLace Plunge Bralette 2 Pack in black - front view | Journelle
Color
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The Journelle Collection

The Journelle Collection is our own line — designed in New York, made in Italy, built around the pieces our buyers and fitters knew were missing from the luxury intimates market. Cups engineered for fit rather than photography. Natural fibres chosen for how they wear in over time. Sizing that runs true across the range, because we fit bodies in our stores every day and know where standard sizing fails. The line covers bras, bralettes, all major panty cuts, slip dresses, robes, and matching sets. Every piece is carried in every Journelle boutique so you can try it before you commit.